For years, Low Intensity, Long Duration (LILD) type exercise (also known as cardio or aerobic exercise) has been portrayed as the solution to weight loss.  Many fitness professionals, as well as those in the maintstream population, have been taught that fat-buring cannot take place until 20 or more minutes of low-intensity cardio activity has been completed.  Aerobic activity has become synonymous with "health & fitness," while anaerobic activity has been given a warning label by most.  Unfortunately, the mainstream has neglected to investigate the research of multitudes of exercise physiologists and doctors who have been singing a different tune for many years.

Research shows that the body actually responds better to quality than it does to quantity.  Quality refers to the intensity of a workout...which has been proven to dictate several physiological resonses necessary for burning fat.  On the other hand, quantity refers to the duration of a workout, which traditional thinking deems to be more effective for fat-burning (1-2).  Sadly, the concept of quantity being more important than quality has affected not only the fitness aspect of our culture, but it has influenced our daily food choices as well.  We are constantly bombarded with advertisements and opportunities to eat super-sized meals with little to no nutritional value, as opposed to eating more frequent, smaller portions of healthier food.  So from exercise to diet, our bodies have been trained to believe that more (quantity) is better.  This simply is not true.

If traditional cardio methods (i.e. longer periods of low-intensity type exercise) really are highly effective in burning fat and building lean muscle, then why are the results not backing up the claims?  It is quite common to see individuals spending hours at the gym or on a treadmill, yet still frustrated as they struggle to lose unwanted pounds and inches.  One question we asked ourselves when personally faced with this dilemma was, “How is what we are currently doing working for us?”  And so we want to ask you the same question: “How is it working for you?”  Do you ever find yourself wondering why your long periods of exercise are not producing more results?  Granted you probably are getting some results, because movement of any type is usually beneficial.  Doing something is always better than not doing anything at all!  However, you may be reading this because you are curious to see if there really is a better way to maximize your time and effort, in order to see greater results. 

Well friend, we have great news for you!  You can become a lean, mean, fat-burning machine!  And you can do so in a much shorter time period, if you begin to understand several powerful physiological components that are affecting your body’s ability to burn fat.